As marketers, we found ourselves (for decades now!) trying to keep up with trends, learning the newest platforms, and trying to reach our targets everywhere we could. It may seem heretical, but in this post, I advocate for deplatforming as a way to increase you are following an engagement.
Today, my first album in 6 years goes live. In 2018, I released an environmental and ambient music experiment under the name, Onjin Projekt. It was a story-full background music album that could best be described as an imaginative soundscape, mostly science-fiction. There are songs, if you can call them that, such as “Challenger to Warp” which imagines what a trip might sound like from within a warp-enabled spacecraft to “Cosmic Lounge” that provides the atmosphere of a futuristic diner on a
What is topical in the news as I write this will be but a vague memory, if remembered at all, by the time you read it. Recently, a cybersecurity firm pushed a software update and crashed millions (8.5 million, according to Microsoft) of business computers worldwide. Flights were interrupted creating massive delays, guests were locked out of their rooms at Disneyland, and those self-checkout kiosks everyone both loves-to-hate and hates-to-love were down and unable to accept card payments.
I have been Swedish Death Cleaning for years, and I still consider myself to have an average amount of stuff. Well, I still have more belongings than most because I tend to squirrel was items for household chores and personal hobbies. All of that stashing away of goods adds up to a lot of items.
For years, I've had difficulty with platform selections for most of my core mission-critical tasks in business. I've belabored website builders, financial software, design software, digital document tools... you name it. I recently posted that I was finishing a current platform stack to be used on an indefinite basis. It felt great and I made major progress. But after having to walk away to address a teaching project, I found myself very unhappy with a number of the decisions I had made. Not
Nope, nothing’s perfect. The platform powering my stack right now isn’t ideal, especially here at chaseraz.com where I’m using WordPress. I could tell you that I have plans to just move everything over to Webflow, but really who knows… my thinking could change on that in a few months and we’d be right back in […]
ChaseRaz.com has had a lot of starts and stops. That’s not particularly embarrassing, even as a digital marketing professor. Afterall, whose kids have the worst shoes? Cobblers. In the same way, those of us who talk about content creation and consistency are also not the first to apply those concepts to ourselves. We’re too busy […]
I’ve been trying out some of Microsoft’s newest tools this weekend: Microsoft Loop, Microsoft Designer, and Microsoft Whiteboard, although it isn’t as new as the others. In this article, I’ll present simple introductions on these three tools and share my viewpoints on how each would be best managed from their internal product or brand management. […]
Yes, the following was actually written by GPT-4, as integrated into the Microsoft Edge “Discover” panel. This paragraph is the only one that I wrote by hand, and I have to say… I have mixed feelings. I’ve left the computer output exactly as it was generated, including a punctuation error. Furthermore, I fact checked the […]
The Forgotten 2023 Recession Will Never End… …at least not anytime soon. Recession Looming The conversation of a looming recession keeps getting stronger despite apparently falling away from the average consumer’s consciousness. It’s hard to blame these average consumers because their peers are spending mightily and unemployment is somewhat curiously falling. Those are normally excellent […]